Opening San Francisco’s Mint Plaza // identity development
Mint Plaza is part of San Francisco’s continued commitment to re-greening the city. Opened in the fall of 2007, this public space promises to be a destination for culinary and outdoor cultural events, not to mention a good spot to catch your breath.
The challenge was to embody the spirit of an open, urban green space. The solution for the visual identity conveys a sense of energy while being grounded in a sense of place.